Optimizing Email List Segmentation
- Thread starter Sodocasm
- Start date
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- Tags
- email marketing
Graybeard
Well-Known Member
Read the AI pandoc PDF attached
You really need user input or user history to do more than superficial segmentation.
Jim Roian
New Member
It's more important to focus on content and relevance.
Usually, I segment the audience into three categories:
- Sold
- Warm
- Cold
For Warm, I focus on presenting them with a killer offer.
For Cold, it’s like being on a first date—be yourself, but carefully consider every move!
At every step, content is key!
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